AI Photoshoots
Your eyewear, on-model and AI-generated, true to the product
Photos of models wearing your real frames, ready for e-commerce and trade, at a fraction of the cost and time of a photo shoot. No casting, no set, no logistics.
The difference
Your frame, not a lookalike
The images are built from photos and measurements of your product. Shape, colours, materials and logos stay true to the original: acetate, metal, lenses and engravings look just as they do in real life. We work only on eyewear, and that is why our results are unmatched.
- Accurate logos and engravings
- Flawless materials and colours
- Every image checked by a person
Image generated with the ARShades AI pipeline
What you get
Finished, ultra-realistic photos, delivered fast and at a very low cost.
A fraction of the cost and time
No casting, sets, travel or post-production: the images are delivered faster, at a much lower cost per shot.
The whole collection, every season
Large catalogues and seasonal collections, with no bottlenecks: capacity grows with your volumes.
Full service included
Model casting, styling designed for the collection, and revisions: you receive photos ready for your channels.
The images are yours
No usage rights to renew, no reshoots. Use them across all your channels.
How it works
Four steps, from brief to delivery.
Production
Carrera and BOSS with Safilo
The collaboration began with an advanced test, followed by a first commission for Carrera and BOSS: eyewear shown on-model with close attention to shape, colours, materials and logos, and validated by Safilo's teams.
Images generated with the ARShades AI pipeline
Who it's for
Currently a commissioned service for manufacturers and licensees.
SmartComing soon
Small brands / Shops
- Create your own in Studio
- Sync your AI photos with your products
Enterprise
Manufacturers / Licensees
- Large catalogues, seasonal collections
- Starting with a demo and a test on your frames
- Casting, styling, revisions included
Try AI Photoshoots
Request a demo: we start with a few frames from your catalogue and show you the result.
ARShades ecosystem
Connected capabilities within the same infrastructure
Virtual Try-On
Interactive try-on managed in Studio
3D Viewer
Interactive digital views of your eyewear
Campaign Catalogues
Campaign-ready catalogues with AR assets
ARShades Gateway
Multi-catalogue orchestration from one branded entry point
VTO Explorer
Guided multi-frame try-on exploration
AR PD Meter
AR-based pupillary distance measurement
Digital 3D Assets
Validated 3D models for the whole infrastructure
Digital Mirrors
Your catalogue to try on in shops, in showrooms and at events
ARShades Studio
One platform for catalogue, 3D models and images