Communicating complexity
Eyewear decisions take more than static images. The ARShades 3D Viewer turns digital products into interactive, explorable objects for presenting, explaining and validating eyewear in real workflows.
- Digital catalogues
- Sales meetings and product presentations
- Internal reviews and stakeholder alignment
Enterprise-grade features, built for eyewear
A complete, well-defined feature set for presenting eyewear products with clarity, control and impact.
True-scale 3D rendering for accurate proportions
The model renders in real time at real-world scale, with catalogue-grade quality: correct proportions for validation and merchandising.
Advanced animation system
Explode, assemble and focus on components, plus guided views for demos and storytelling — where the 3D asset is set up for it.
Advanced control of materials, colours and finishes
PBR materials for acetates, metals and clear lenses, with physically accurate reflections.
Variant and configuration management across SKUs
One or more variants of the same product: choose the colourway and the model while exploring (configurable).
Interactive hotspots and product annotations
Interactive points that open in-depth notes on hinges, lenses, logos and construction details (configurable).
Controlled lighting, environment and camera set-up
HDRI lighting, realistic shadows and per-brand tone mapping: the render matches the brand's product photography.
Cross-device optimisation (desktop, tablet, mobile)
Camera framing and controls (FOV) tuned for desktop, tablet and mobile, with no loss of quality.
Interactive exploration and reflective floor
Rotate the model and look at it from every side, with auto-rotation that invites interaction. A reflective floor gives a more premium presentation (configurable).
Designed to fit your product story
The 3D Viewer supports multiple colourways, components and product versions in a single experience. Animations and interactions can be customised to guide attention, explain the construction or support sales storytelling — without opening it up to uncontrolled editing.
Photorealistic visuals, enterprise performance
The ARShades 3D Viewer balances realism and performance: smooth interaction and fast loading, ideal for websites, digital catalogues and online shops where reliability is critical.
- Fast loading
- Cross-browser
- Optimised assets
- Reliability
Distribution and integration
One experience, on every digital channel.
Where it appears
How it integrates
E-commerce plugin
No-code where available, starting with Shopify.
Code-based integration (SDK)
Bespoke online shops and tailored integrations, with full control.
Iframe embed
The viewer inside your website or online shop.
ARShades Studio
Governance and scale
Manage assets, catalogues and variants, and measure everything, from a single platform: ARShades Studio.
Don't have your 3D models ready? ARShades creates or optimises them through its SKU digitisation / 3D asset creation service.
How to get started
Smart: self-managed, with a 30-day free trial and the 3D Viewer included. Enterprise: tailored, starting with a demo and a pilot project.
Smart
Retail / E-commerce
- Four tiers, 30-day free trial
- No-code integration (plugin)
- 3D/AR presentation live in a few days
Enterprise
Manufacturers / Brands
- Bespoke scene branding
- Omnichannel: web, showroom and retail
- Multi-seat governance, SLAs
Privacy and GDPR*
* Designed to comply with key national data protection regulations, including UK GDPR, CCPA/CPRA, APPI and LGPD.
Ready to scale?
Get a personalised walkthrough of the ARShades 3D Viewer and see how it fits into your catalogues, online shop and workflows. Or start with the 30-day free trial.
FAQ
Yes, in all of them: Smart and Enterprise. You can use it inside the try-on, on its own across product pages, catalogues and showrooms, or both. If 3D is all you need, choose the Smart plan and use only the 3D views.
No: the models are optimised for real-time rendering, with caching and progressive loading. Smoothness depends on the asset, the device and the connection, but the experience is designed to stay responsive on web and mobile.
Not always: it depends on the device, browser, operating system, asset and configuration. Where it isn't available, the experience stays in standard 3D or moves to a compatible phone via a QR code.
Product pages, digital catalogues, landing pages, showrooms or retail, via a link, QR code, iframe embed, the Shopify plugin or code-based integration.
3D assets are the foundation of the experience. If you don't have them, ARShades can create or optimise them through its dedicated SKU digitisation service.
Yes: per-brand tone mapping matches the render to your product photography and, with Enterprise, the scene branding is bespoke. Layouts and configurations adapt to the channel and the project.
ARShades ecosystem
Connected capabilities within the same infrastructure
Virtual Try-On
Interactive try-on managed in Studio
Campaign Catalogues
Campaign-ready catalogues with AR assets
ARShades Gateway
Multi-catalogue orchestration from one branded entry point
VTO Explorer
Guided multi-frame try-on exploration
AR PD Meter
AR-based pupillary distance measurement
AI Photoshoots
AI-generated on-model photos of your eyewear
Digital 3D Assets
Validated 3D models for the whole infrastructure
Digital Mirrors
Your catalogue to try on in shops, in showrooms and at events
ARShades Studio
One platform for catalogue, 3D models and images